The Woolmark Company @Woolmark
We are the global authority on Merino wool. Our network educates, supports and connects the supply chain from farm to fashion. woolmark.com Joined August 2012-
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We've partnered with @OneMinuteBriefs and have a fun challenge for you. Create posters that explain why #MerinoWool is the ultimate performance fibre and why no other fibre can match its benefits. Full brief: bankofcreativity.co.uk/blog/omb-woolm… Cash prizes: WINNER: £400!! RUNNER-UP: £200!
Enhanced sports performance. Naturally. Supporting @lunarossa with the freedom to compete beyond expectation. Merino wool apparel, designed to elevate natural performance.
As the proud new technical partner of @NISMO, we’ve created the new team kit using the world’s original performance fibre, Merino wool. Engineered for the excitement of season 9 🐑⚡️🏎 Natural Born Innovators, arriving on track January 2023. #FeelElectric #NissanFormulaE
Presenting 10 innovations set to shake up the sports & performance industries. From sweat-activated cooling technologies to bacterial bio batteries, this year’s WPC finalists carve new frontiers for Merino wool. woolmarkchallenge.com #woolmarkchallenge #woolmark
Introducing the class of IWP2023 – these 8 brands represent the next generation of creative game-changers, destined to design fashion for a better tomorrow whilst highlighting the beauty, versatility and eco-credentials of #Merinowool #woolmarkprize bit.ly/IWP2023_Finali…
The iconic Woolmark logo appears on the new Luna Rossa Prototype
The iconic Woolmark logo appears on the new Luna Rossa Prototype
The element to defy all elements. Our technical partnership with America’s Cup challenger @lunarossa marks a new wave of sports performance wear. Full collection coming soon.
#WoolFacts: 'Shoddy' today means 'poorly made,' but did you know that it used to refer to a wool industry term describing fabric made from the shredded fibre of waste cloth or clippings? In its way, 'shoddy' refers to early forms of sustainability! #campaignforwool #woolweek
Our research has shown that while more than 1/3 of global consumers say they are willing to pay more for sustainability, fibre consideration does not feature in the purchase journey. How are you/your brand making positive choices in textiles? Find out more ow.ly/x3TA50KzQWC
Today, we launch a new global campaign ‘Wear Wool, Not Fossil Fuel’ to educate citizens about the hidden impact of synthetic fibres on the environment and how choosing natural fibres such as wool can be a solution to reducing fashion’s impact. Watch youtube.com/watch?v=GAnfzS…
What does it take to grow the best wool in the world? It takes an Aussie woolgrower
Are you ready to shake up the sports industry with your game-changing innovation? Partnering with @SalomonSports, we're searching for innovative product solutions for the performance market. #WoolmarkChallenge submissions close in a week. Learn more now: woolmarkchallenge.com
Meet the 2022 @Woolmark Prize Winners whose fashions are about to be everywhere 🏆 🧶 trib.al/xuKwRSf
Saul Nash Named Winner of the 2022 International Woolmark Prize hypebeast.com/2022/4/saul-na…
Saul Nash wins International Woolmark Prize 2022 trib.al/oxqjnEG
That winning feeling: the winners of the International #WoolmarkPrize celebrate their outstanding achievements.
Congratulations to MMUSOMAXWELL, the winner of the Karl Lagerfeld Award for Innovation at the 2022 International #WoolmarkPrize.
It’s official: Saul Nash is the winner of the 2022 International #WoolmarkPrize.
These icons of fashion and design are coming together to decide this year’s International #WoolmarkPrize winners. They have a tough decision ahead. Stay tuned to find out who will join our illustrious winners list!
It's event day and our 2022 International #WoolmarkPrize finalists are in London prepping for the judges. They're ready to take the industry by storm. Come along for the ride.
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Nigerian designer Adeju Thompson’s label Lagos Space Programme was named the winner of the 2023 International Woolmark Prize. trib.al/zzsgl3J
At the International Woolmark Prize ceremony in Paris, dancers wearing outfits designed by the eight finalists performed a dance choreographed by last year’s winner Saul Nash.
Adeju Thompson, the Nigerian designer behind Lagos Space Programme, has won the 2023 International Woolmark Prize. Hompson impressed the jury with his modern use of craftsmanship, while A Roege Hove won the Karl Lagerfeld Award for Innovation. Learn more: vogue.cm/1Su6Uat
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As a finalist in the International Woolmark Prize 2023, the designer put the spotlight on merino wool - and gave it an Irish twist bit.ly/3S8KDFf
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Anyways… STOP FOSSIL FUELS STOP ECOCIDE
Did you know that every 25 minutes, an Olympic-size swimming pool’s worth of crude oil is used in the production of synthetic clothing? 🛢️➡️bit.ly/3cEV2bi This film from @Woolmark brings this shocking statistic to life. #ClimateChange #Advertising #FastFashion
Ad of the Day – The @Woolmark Company "Wear wool, not fossil fuel" by 20something buff.ly/3cO9pu0
@Woolmark Hope to see this campaign take off! Fast fashion isn’t good for our environment.
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Saul Nash Wins the 2022 International Woolmark Prize contentstudio.page.link/sMvi
Beneath the golden fleece: Woolmark’s new CEO lifts the veil on the most venerable prize in fashion voguebusiness.com/fashion/beneat… via @voguebusiness
Meet the 2022 @Woolmark Prize Winners whose fashions are about to be everywhere 🏆 🧶 trib.al/xuKwRSf
Better Call Saul Because He’s The Winner Of The 2022 International Woolmark Prize marieclaire.com.au/2022-internati…
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